Amazon Dhanteras Sale and Offers with the Insta EMI Card

The Amazon Dhanteras sale brings festive deals on phones, TVs, appliances, and home products during the Great Indian Festival. Many Indian families buy something new on Dhanteras for good luck and prosperity. For you, it means bringing home that new purchase on an auspicious day, at a lower price, delivered to your door.

The discounts are only part of what makes Amazon Dhanteras offers popular. Here is why many families plan their Dhanteras shopping on Amazon:

• Offers timed for the festival: In 2025, Amazon rolled out special Dhanteras and Diwali offers on 14 October, 4 days before Dhanteras on 18 October.
• Wide choice in one place: The festival covers hundreds of product categories, from smartphones and laptops to home décor and furniture.
• Delivery beyond big cities: Amazon expanded its delivery network in 2025 to reach more tier II and tier III cities faster.

→ Key takeaway: Festive offers, wide choice, and faster delivery all come together only during the Dhanteras window. Waiting to save the full amount can mean missing the auspicious day, and the Bajaj Finance Insta EMI Card lets you shop on Easy EMIs while the offers last.

Amazon's Dhanteras offers run within the Great Indian Festival, which starts weeks before the festival. Here are the key dates to plan your Dhanteras shopping around:

• 7 October 2026 (reported), Prime early access: Prime members are expected to get a 24-hour head start, which helps them grab popular models before stock runs low.
• 8 October 2026, Great Indian Festival begins: The sale opens to everyone. The first 2 days usually bring the strongest launch deals.
• Early November 2026 (expected), Dhanteras offers: In 2025, Amazon added Dhanteras offers 4 days before the festival, so expect fresh deals in the first week of November 2026.
• 6 November 2026, Dhanteras: Order a few days earlier so your purchase arrives in time for the day.
• 8 November 2026, Diwali: Festive offers usually continue until around Diwali.

→ Pro tip: Place your order at least a few days before 6 November 2026. Delivery times can stretch during the festive rush, and ordering early helps your purchase reach you on Dhanteras.

The Great Indian Festival covers almost every category, but some bring bigger savings than others. Here are the highlights from the 2025 edition, which give a fair idea of what to expect in 2026:

• Electronics, up to 80% off: Gadgets like headphones, speakers, and smartwatches make easy Dhanteras and Diwali gifts for family.
• Washing machines and refrigerators, around 40% off: A good time to replace an old appliance before guests arrive for Diwali.
• Smartphones: Budget 5G phones started at Rs. 7,499 with the Redmi A4 5G, which suits parents or students who need a simple, reliable phone.
• Fashion and beauty, 50% to 80% off: Festive outfits for Dhanteras and Diwali pujas cost much less during the sale.

The sale price is only the starting point. A few smart choices can cut your bill further and keep saving you money long after Dhanteras. Here is how to get more from the sale:

• Check the price history first: Amazon's Rufus assistant shows 30 to 90 days of price history, so you can spot listings that inflate the original price to make a discount look bigger.
• Apply coupons on the product page: Many listings carry an extra coupon on top of the sale price. In 2025, some TVs had coupons of Rs. 1,000 to Rs. 2,000.
• Shop the first 48 hours or the refresh waves: Launch deals are often strongest in the first 2 days. Offers are then refreshed in waves through Dussehra and Diwali.
• Choose a higher star rating: A 5 Star refrigerator or washing machine uses fewer units each year, so you keep saving on your power bill every month.

These tips help you pick the right product at the right price, but the best deals do not wait. With the Bajaj Finance Insta EMI Card, you can bring your new phone, TV, or appliance home in time for Dhanteras and pay for it in easy monthly amounts across 3 to 60 months.

The Bajaj Finance Insta EMI Card is a pre-qualified card loan, not a credit card. It is issued to existing Bajaj Finance customers with a good repayment record and to new applicants who pass KYC and eligibility checks. Here is what the card offers.

• A card loan offer of up to Rs. 6 lakh, usable on your Amazon purchase and other shopping.
• A repayment tenure across 3 to 60 months, so you can pick a duration that fits your monthly budget.
• Access to over 1.5 lakh partner stores across more than 4,000 cities in India, both online and offline.
• A one-time joining fee of Rs. 530, with zero annual fee from the second year onwards.

Check your Insta EMI Card eligibility online using your mobile number and OTP. If eligible, you can apply instantly and start shopping for your preferred smartphone, TV, or home appliance easily and affordably.

Easy EMIs change what you can afford during the festive season. Here is how they help you make better buying decisions during the Amazon Dhanteras sale:

• Buy on the auspicious day: You can bring home your new purchase on Dhanteras, 6 November 2026, instead of waiting until you save the full amount.
• Keep cash for other festive needs: Gold coins, sweets, and Diwali gifts all need money. Monthly instalments keep your savings free for these.
• Choose a better model: You can pick a 55-inch TV over a 43-inch one, or a 5 Star refrigerator over a 3 Star model.
• Gift something meaningful: Easy EMIs make it easier to gift a new smartphone to your parents or a laptop to your child this Dhanteras.

→ Verdict: If you already plan to buy a phone, TV, or appliance on Dhanteras, the Insta EMI Card is the smarter way to pay on Amazon. You lock in the festive price now and pay for it gradually.

Applying for the Bajaj Finance Insta EMI Card takes only a few minutes online and does not need any physical paperwork. Follow these steps to apply.

1. Enter your 10-digit mobile number and click on 'CHECK OFFER' on the Insta EMI Card page.
2. Enter the OTP and submit.
3. Enter your full name and click on 'Yes, Auto-Fetch Details'.
4. Verify your pre-filled personal details and click on 'CONTINUE'.
5. Check your pre-qualified card loan offer amount and click on 'CONTINUE'.
6. Review your wallet setup details and verify the OTP.
7. Complete identity verification by confirming your current residential address.
8. Pay the one-time joining fee of Rs. 530 (inclusive of applicable taxes).
9. After successful payment, view your card details on the Bajaj Finance app.

Note: The process may differ based on whether you are a new or existing Bajaj Finance customer.

Also read: How to apply for the Insta EMI Card

You can use the Bajaj Finance Insta EMI Card on Amazon to buy your phone, TV, or appliance on Easy EMIs during the Dhanteras sale. Here is how:

1. Add your product to your cart on Amazon.
2. At checkout, select the Bajaj Finance Easy EMI option.
3. Enter your Insta EMI Card details and registered mobile number.
4. Choose your preferred repayment tenure across 3 to 60 months.
5. Confirm using the OTP sent to your registered mobile number.
6. Your order is placed, and the EMI deduction begins from the next billing cycle.

You can also check your Insta EMI Card eligibility online in advance by entering your mobile number and OTP, helping you plan your purchase better.

The Bajaj Finance Insta EMI Card offers several advantages beyond just splitting payments. From flexible tenures to wide acceptance, here are the key benefits that make this card a practical choice for everyday purchases.

Also read: Features and benefits of the Bajaj Finance Insta EMI Card

Before you apply, it helps to check whether you meet the basic eligibility requirements. The Bajaj Finance Insta EMI Card is open to most working Indians, and the criteria are simple to understand at a glance.

• Nationality: Indian Citizen.
• Age: 21 years to 70 years.
• Credit score:A healthy credit score per Bajaj Finance policies.
• Income: A steady, regular source of income.
• Documents: No physical documentation required when applying online. Only the following details are required: PAN and Aadhaar number.
• Form 60: In case of non-availability of PAN, Form 60 is required.

Also read: Eligibility criteria for the Insta EMI Card

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