Tertiary Sector: Definition, Examples, Importance, Advantages, and Disadvantages

Explore the tertiary sector, its importance, activities, advantages, challenges, and examples. Learn about its development, pricing challenges, and the current situation in India.
Business Loan
4 min
25 December 2025

From your next cup of coffee to the last e-book you purchased, you interact with the tertiary industry, also known as the service sector, daily. This sector offers various services, rather than tangible goods, to individuals and businesses. This comprehensive guide serves to highlight key aspects of the tertiary industry - showcasing real-life examples, advantages, disadvantages, and potential development strategies. We will also delve into some of the challenges that industries within this sector may face and discuss how harnessing strategic planning and innovation can help overcome these for a prosperous economic future. And for industry sectors seeking expansion or operation enhancement, we will discuss how business loans could be part of the winning strategy to scale new heights.

What is the tertiary industry?

The tertiary industry, also called the service sector, focuses on offering services rather than physical products. It supports various sectors such as healthcare, education, finance, retail, entertainment, and transport. This sector is vital for businesses, creating value through human interaction, meeting customer needs, and serving as an important measure of a country’s economic development. Many businesses in this sector, especially start-ups, often rely on start-up business loans to grow and expand their services. maturity. Additionally, the growing availability of start-up business loans is enabling entrepreneurs to establish new service-oriented ventures, further boosting the sector’s expansion. The expansion of this sector is often seen as an indicator of a country's economic maturity.

Importance of the tertiary sector

The tertiary sector plays a crucial role in the economy by supporting both primary and secondary sectors and contributing to overall economic growth. Here are key reasons why the tertiary sector is important:

  • Service-based economy: The tertiary sector primarily focuses on services like healthcare, education, finance, and entertainment, which are essential for improving quality of life and supporting economic development. Financial services such as micro loans play a key role in making capital accessible.
  • Job creation: It is a significant source of employment, offering opportunities in various fields, from IT services to retail and tourism, helping reduce unemployment.
  • Supports industrial growth: The tertiary sector provides essential services such as transportation, marketing, and legal support, which are necessary for the smooth functioning of industries in the primary and secondary sectors.
  • Economic diversification: As economies develop, the tertiary sector often becomes a larger contributor to GDP, reflecting economic maturity and diversification away from agriculture and manufacturing.
  • Revenue generation: It generates substantial government revenue through taxes on services, contributing to public infrastructure and welfare.

Types of tertiary activities

Tertiary activities are generally divided into production (providing services) and exchange (distributing goods and information).

  • Trade and Commerce: Buying and selling goods produced in other sectors.

    • Wholesale Trade: Large-scale transactions involving intermediaries.

    • Retail Trade: Direct sales to consumers through stores, online platforms, or door-to-door services.

  • Transport and Distribution: Moving people and goods via road, rail, air, or water networks.

  • Communication: Exchanging information through telecommunications (mobile phones, satellites) and mass media (radio, TV, internet).

  • Financial Services: Managing money and risk, including banking, insurance, investment brokerage, and credit facilities.

  • Healthcare and Social Work: Services offered by hospitals, clinics, dental offices, and social workers to support community well-being.

  • Education: Teaching and training provided by schools, universities, and vocational centres.

  • Hospitality and Tourism: Activities related to accommodation (hotels, resorts), food services (restaurants, cafés), and travel agencies.

  • Personal and Professional Services:

    • Professional: Specialised expertise such as legal advice, accounting, engineering, and management consulting.

    • Personal: Everyday services like hairdressing, laundry, pet care, and domestic help.

These diverse sectors collectively form the tertiary industry, focusing on providing essential services that support daily life, business operations, and societal needs.

Advantages of the tertiary sector

The tertiary sector provides numerous advantages:

  • Economic diversification: It reduces a country's dependence on primary industries and provides stability in economic downturns.
  • Employment opportunities: It creates jobs, from low-skilled positions to high-paying professional roles.
  • Service improvement: As competition increases, the quality of services generally improves.
  • Innovation: Many service industries are at the forefront of technological advancements.
  • Economic growth: The sector contributes significantly to GDP and can lead to higher standards of living.
  • Flexibility: Services can be easily customised to meet customer needs. These factors make the tertiary sector a cornerstone of sustainable economic development.

Many growing enterprises in the tertiary sector also rely on secured business loans to acquire equipment or expand operations at lower interest rates.

Disadvantages of the tertiary sector

Despite its importance, the tertiary sector faces several disadvantages:

  • Vulnerability to economic fluctuations: Services often suffer during economic downturns as consumers cut back on spending.
    Lower productivity gains: Compared to manufacturing, service industries sometimes show slower productivity improvements.
  • Quality assurance: Maintaining consistent service quality can be challenging.
  • Intangibility: Services are intangible, making it harder to measure and manage quality.
  • Dependency on human capital: Services are typically more labour-intensive, requiring ongoing training and development. These challenges require careful management to ensure the sector remains vibrant and capable of contributing to economic growth.

Challenges in the tertiary sector

Labour and Skill Gaps

  • Skill Mismatch: Workforce skills often lag behind the advanced requirements of sectors like AI, FinTech, and healthcare services.
  • Quality Variations: Service outcomes can differ widely due to individual skill levels and behaviour.
  • Brain Drain: Small and medium enterprises (SMEs) lose talented employees to larger firms and overseas markets offering better pay.

Operational and Pricing Challenges

  • Intangibility and Pricing: Services are difficult to price and evaluate before consumption.
  • Rising Costs: Urban rents and higher wages for skilled staff increase operational expenses.
  • Perishable Capacity: Unused service capacity leads to permanent revenue loss.

Structural and Economic Disparities

  • Jobless Growth: The service sector contributes significantly to GDP but often creates limited employment.
  • Digital Divide: Urban–rural gaps restrict access to digital services.
  • Informal Workforce: Many workers lack job security and employee benefits.

Technological and Security Risks

  • Data Security: Online services face growing threats from cybercrime.
  • Rapid Obsolescence: Frequent technological changes require continuous investment.

Sector-Specific Challenges (2025 Trends)

  • Higher Education: Declining enrolment and competition from AI-driven platforms are rising concerns.
  • Tourism and Hospitality: Highly sensitive to economic shifts and global disruptions.

Pricing challenges in the tertiary sector

Pricing services in the tertiary industry presents unique challenges due to their intangible nature. Unlike tangible goods, services' value is subjective and often tied to the expertise and personality of the provider. This variability makes it challenging for consumers to assess and compare services objectively, especially when providers offer similar services. Quality assurance often hinges on trust, reputation, and personal recommendations rather than tangible attributes.

Tertiary sector development

Development in the tertiary sector is crucial for modern economies, focusing on:

  • Technology integration: Incorporating technology such as AI and automation to improve service delivery.
  • Skill development: Investing in education and training to equip workers with necessary skills.
  • Infrastructure improvement: Enhancing connectivity and transport infrastructure to support service delivery.
  • Regulatory frameworks: Establishing clear regulations to manage service operations effectively.
  • Innovation encouragement: Fostering a culture of innovation to continually improve service offerings. These development strategies can help mitigate challenges and leverage opportunities within the sector.

Examples of tertiary industry organisations

Organisations within the tertiary industry vary widely but all share the common characteristic of providing services. Examples include:

The tertiary sector focuses on using the 'finished products' produced by the primary sectors and secondary sectors of the economy. Tertiary sector activities encompass, but are not limited to:

  • Retail sales
  • Hospitality services (hotels, inns, restaurants, tourism)
  • Transportation (taxi cabs, commercial airline flights, chartered buses)
  • Healthcare
  • Real estate
  • Financial services (banking, investment, insurance)
  • Legal counsel

The present condition of the tertiary sector in India

The tertiary sector in India has experienced substantial growth, contributing significantly to economic development and employment. It has become a major driver of India's economy. The tertiary sector witnesses a shift from earlier manufacturing-focused strategies. This transformation has positioned India among the leading economies globally in terms of its tertiary sector's size and impact.

Transition from tertiary to quaternary

Businesses in this sector are increasingly focusing on what is now referred to as the knowledge economy. This involves gaining a competitive edge by understanding the needs and desires of target customers, and efficiently delivering solutions that meet those needs at minimal cost. Although these businesses are all service-oriented, similar to the tertiary sector, their services have been further divided and classified under the quaternary industry sector.

Future scope of the tertiary sector

1. High-Growth Segments for 2025 and Beyond
The future of the tertiary sector is focused on specialised, technology-driven services:

  • Information Technology & AI: Growth is driven by 5G, artificial intelligence, and cloud computing, with an expected CAGR of 15–20%.

  • Healthcare & Life Sciences: An ageing population and the rise of digital health solutions are projected to drive 12–18% growth.

  • Financial Technology (FinTech): Rapid expansion of digital payments and banking services, particularly in rural areas.

  • EdTech & Digital Education: Online learning platforms and micro-credential programmes support flexible, lifelong education.

2. Transition to the Quaternary Sector
The tertiary sector is gradually evolving into the quaternary sector, centred on the knowledge economy.

  • Scope: Encompasses research, data analytics, consulting, and information management.

  • Impact: Businesses are increasingly adopting data-driven and specialised solutions.

3. Economic and Structural Trends

  • GDP Contribution: Services account for over 70% of GDP in advanced economies, with India expected to surpass 60%.

  • Resilience: Service industries tend to be more stable during economic downturns.

  • Global Export Hub: India ranks as the 7th largest exporter of services, contributing $1.6 trillion in value.

4. Future Challenges to Address

  • Skill Gap: Significant investment in digital and specialised skills is required.

  • Digital Divide: Greater access is needed in tier-2 and tier-3 cities.

  • Data Security: Strong cybersecurity measures are essential to maintain trust.

Who has the highest output of tertiary services?

As of 2020, the World Bank identifies the following countries as the largest in terms of service or tertiary output:

  1. United States: $16.7 billion
  2. China: $8.0 billion
  3. Japan: $3.6 billioN
  4. Germany: $2.4 billioN
  5. United Kingdom: $2.0 billion
  6. France: $1.9 billion
  7. India: $1.3 billion
  8. Italy: $1.3 billion
  9. Canada: $1.1 billion

Conclusion

The tertiary sector is a dynamic and integral part of the global economy, driving growth and innovation across various fields. Its development is crucial for the overall economic health and competitiveness of a country. As this sector evolves, it will continue to face challenges that require innovative solutions and strategic planning. For businesses within this sector looking to expand or enhance their operations, securing a business loan can provide the necessary capital to embrace opportunities and navigate the complexities of the modern economic landscape effectively.

Business owners can apply for business loan options that are tailored to their needs and compare the Business Loan Interest Rate to ensure cost-effective financing.

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Frequently asked questions

What is the tertiary part of the economy?
The tertiary part of the economy, also known as the service sector, includes industries that provide services rather than goods. This sector encompasses a wide range of activities such as retail, entertainment, financial services, and healthcare. It plays a crucial role in the economy by contributing to GDP and employment.
How many types of tertiary sector are there?
The tertiary sector can be broadly categorised into different types based on the services provided. These include financial services, health care, education, retail, professional services, and leisure services. Each type plays a specific role in the economy and caters to various needs of individuals and businesses, contributing to the overall economic development.
What is another name for the tertiary sector?

Another name for the tertiary sector is the services sector. This term highlights the sector's focus on delivering various services, such as retail, healthcare, and education, as opposed to manufacturing goods.

What is the difference between the primary and tertiary sector?

The primary sector provides raw materials for goods and services and is also known as agriculture or the allied sector. It uses traditional methods and is mostly unorganised, employing many people in developing countries like India. Examples include agriculture, forestry, and mining.

The tertiary sector, also known as the service sector, provides services to both primary and secondary sectors. It uses modern technology and is well-organised. Over time, employment in this sector has increased, with examples including banking, communication, and trade.

What is the role of the tertiary sector?

The tertiary sector involves providing services rather than producing final products. Services, also known as "intangible goods," include things like advice, attention, access, experiences, and emotional labour.

This sector provides services not only to consumers but also to other businesses.

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