Published Oct 28, 2025 4 Min Read

Everything about Data Privacy & Deletion in Account Operations

What is Data Privacy and Why Does it Matter to You?

Data privacy refers to the practice of ensuring that individuals have control over how their personal information is collected, used, and shared. With the increasing use of digital platforms, protecting sensitive information such as financial details, personal identification numbers, and contact information has become critical.

Why data privacy matters: Your data is valuable. It can be used to provide you with personalised services, but if mishandled, it can lead to identity theft, financial fraud, or misuse. For this reason, safeguarding your information is essential to ensure your security and maintain trust.

At Bajaj Finserv, we prioritise your data privacy. By implementing robust security measures and adhering to global data protection standards, we ensure that your information is handled responsibly and securely.

Know more

Call us 

Your Rights: Understanding Data Access and Deletion

As a Bajaj Finserv customer, you have specific data rights to ensure transparency and control over your personal information. These rights are aligned with global data protection regulations such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

One of the most significant rights is the Right to Erasure, also known as the right to be forgotten. This right allows you to request the deletion of your personal data when it is no longer necessary for the purposes for which it was collected.

For Bajaj Finserv customers, this means you have the ability to:

  • Access the personal data stored in your account.
  • Request the deletion of specific information that is no longer required or relevant.
  • Ensure that your data is handled in compliance with applicable regulatory requirements.

By exercising these rights, you can take control of your digital footprint and ensure your data is used responsibly.

The Difference Between Account Deactivation and Data Deletion

It is essential to understand the distinction between deactivating your account and permanently deleting your data.

  • Account Deactivation: Temporarily disables your account, but your data remains stored in the system. You can reactivate your account and access the stored information at any time.
  • Data Deletion: Permanently removes your personal information from Bajaj Finserv’s systems, making it irretrievable. This process is irreversible once completed.

Understanding this difference helps you make informed decisions about managing your data.

What Data Can You Request to Be Deleted?

As a Bajaj Finserv customer, you can request the deletion of specific types of data. However, some data may need to be retained to comply with legal and regulatory obligations.

Data TypeDescriptionRetention Exceptions
Personal InformationName, address, contact details, and other identifying information.Retained if required for legal or regulatory purposes.
Activity LogsLogin history, browsing activity, and app usage data.Retained for fraud detection or compliance purposes.
Transaction HistoryRecords of transactions, payments, and account activity.Retained for taxation or financial reporting purposes.

It is important to note that while Bajaj Finserv strives to honour your data deletion requests, certain data may need to be retained as per law.

A Step-by-Step Guide to Requesting Data Deletion

If you wish to delete your personal data stored within the Bajaj Finserv ecosystem, follow these simple steps:

  1. Log in to your Bajaj Finserv account via the official website or mobile app using your registered credentials.
  2. Navigate to the Service section in your account dashboard.
  3. Select the Data Deletion Request option from the available services.
  4. Complete an OTP-based verification process to confirm your identity.
  5. Review the data you wish to delete and ensure it complies with the deletion criteria.
  6. Submit your request. You will receive a confirmation notification acknowledging your submission.

By following these steps, you can ensure your data deletion request is securely processed.

How to Submit a Data Deletion Request at Bajaj Finserv

Bajaj Finserv offers multiple channels to make the data deletion process convenient for you:

  • Website: Log in to your Bajaj Finserv account, access the Service section, and submit your request as outlined above.
  • Mobile App: Use the Bajaj Finserv app to access your account and follow the same steps to request data deletion.
  • Customer Care Support: Contact Bajaj Finserv’s customer care team via phone or live chat for assistance with submitting your request.

These options ensure that you can choose the method that works best for you.

What to Expect After You Submit a Request

Once you submit your data deletion request, here is what you can expect:

  • Verification Process: Bajaj Finserv will verify your identity, which may involve submitting additional documents or information.
  • Processing Time: While timelines may vary, you can expect to receive updates on the status of your request within a reasonable timeframe.
  • Confirmation Notification: Upon successful deletion, you will receive a notification confirming that your data has been removed from the system.

How Bajaj Finserv Protects Your Data

At Bajaj Finserv, we employ advanced security measures to safeguard your personal information. These include:

  • Encryption: Ensures that your data is stored and transmitted securely.
  • Access Controls: Restricts access to authorised personnel only.
  • Regular Audits: Conducts routine checks to identify and address vulnerabilities.

These measures reflect Bajaj Finserv’s commitment to protecting your data and building trust with our customers.

Proactive Privacy: Managing Your Data Settings

Taking control of your data starts with managing your settings. Here are some tips to help you stay in control:

  • Adjust Communication Preferences: Decide how you want Bajaj Finserv to contact you, whether via email, SMS, or phone.
  • Review App Permissions: Regularly check and update the permissions you have granted to the Bajaj Finserv app.
  • Update Personal Information: Ensure your contact details and preferences are always up to date.

By proactively managing your data settings, you can ensure your privacy preferences are respected.

Troubleshooting Common Data Deletion Issues

If you encounter any challenges during the data deletion process, here are some tips to help you resolve them:

  • Pending Requests: Check the status of your request in your account dashboard. If it is still pending, contact customer support for assistance.
  • Data Retention Requirements: Understand that certain data may not be deleted due to regulatory or legal obligations.
  • Support Assistance: If your request is denied or you face any other issues, reach out to Bajaj Finserv’s customer care team for clarification or escalation.

These steps can help address common concerns and ensure a smooth data deletion process.

Conclusion: Taking Control of Your Digital Footprint

Managing your data is not just a right—it is a responsibility. By understanding your data privacy rights and following the outlined steps, you can take control of your digital footprint within the Bajaj Finserv ecosystem. Whether you are accessing your data or requesting its deletion, Bajaj Finserv ensures a secure, transparent, and user-friendly process to support your privacy needs.

Take the next step: Learn more about how to delete your data securely.

Frequently Asked Questions

Will deleting my data impact my ongoing loan or investment?

Critical data related to active loans or investments may be retained as per regulatory requirements. However, personal details not relevant to ongoing services can be deleted upon request.

Can I retrieve my data after I have requested deletion?

Data deletion is permanent and cannot be reversed once approved.

What security measures are in place to protect my data during the deletion process?

Bajaj Finserv employs encryption, restricted access, and continuous monitoring to ensure your data is secure throughout the deletion process.

Is there a fee associated with requesting a copy of my data or its deletion?

Bajaj Finserv provides these services free of charge.

What happens if my data deletion request is rejected?

If your request is denied, you can contact customer support for clarification, resolve any issues, and resubmit the request if necessary.

Show More Show Less

Bajaj Finserv App for all your financial needs and goals

Trusted by 50 million+ customers in India, Bajaj Finserv App is a one-stop solution for all your financial needs and goals.

You can use the Bajaj Finserv App to:

Apply for loans online, such as Instant Personal Loan, Home Loan, Business Loan, Gold Loan, and more.

  • Explore and apply for co-branded credit cards online.
  • Invest in fixed deposits and mutual funds on the app.
  • Choose from multiple insurance for your health, motor and even pocket insurance, from various insurance providers.
  • Pay and manage your bills and recharges using the BBPS platform. Use Bajaj Pay and Bajaj Wallet for quick and simple money transfers and transactions.
  • Apply for Insta EMI Card and get a pre-approved limit on the app. Explore over 1 million products on the app that can be purchased from a partner store on Easy EMIs.
  • Shop from over 100+ brand partners that offer a diverse range of products and services.
  • Use specialised tools like EMI calculators, SIP Calculators
  • Check your credit score, download loan statements, and even get quick customer support—all on the app.

Download the Bajaj Finserv App today and experience the convenience of managing your finances on one app.

Disclaimer

While care is taken to update the information, products, and services included in or available on our website and related platforms/websites, there may be inadvertent inaccuracies or typographical errors or delays in updating the information. The material contained in this site, and on associated web pages, is for reference and general information purpose and the details mentioned in the respective product/service document shall prevail in case of any inconsistency. Subscribers and users should seek professional advice before acting on the basis of the information contained herein. Please take an informed decision with respect to any product or service after going through the relevant product/service document and applicable terms and conditions. In case any inconsistencies observed, please click on reach us.

*Terms and conditions apply

Do more with the Bajaj Finserv App!

UPI, Wallet, Loans, Investments, Cards, Shopping and more