PMBJP Scheme Benefits and Setup Guide

The PMBJP scheme, launched by the Government of India, promotes the availability of affordable generic medicines through dedicated stores called Janaushadhi Kendras. These medicines are equivalent in quality and efficacy to branded drugs but are offered at a fraction of the cost.

Objectives of the PMBJP scheme:

1. Reduce out-of-pocket expenditure on medicines: By making generic medicines available at affordable prices, the scheme aims to ease the financial burden on households, especially for those in lower-income groups.
2. Promote the use of generic medicines: The scheme encourages the adoption of generic medicines, which are as effective as their branded counterparts but cost significantly less.
3. Enhance healthcare accessibility: By establishing Janaushadhi Kendras across rural and urban areas, the scheme ensures that even the remotest regions have access to essential medicines.

Impact on healthcare:

The PMBJP scheme has transformed the healthcare landscape in India. With over 9,000 Janaushadhi Kendras across the country, millions of Indians now have access to affordable medicines. This initiative not only improves public health but also helps reduce the financial strain on families, making it a crucial step toward achieving universal healthcare.

Opening a Janaushadhi Kendra is not just a socially responsible initiative but also a financially rewarding opportunity. The government offers various incentives and subsidies to make the process accessible to entrepreneurs.

Financial investment and setup costs:

The total investment required to open a PMBJK typically ranges between Rs. 2.5 lakh and Rs. 5 lakh, depending on factors such as location and infrastructure. This includes costs for:

• Store setup and interior design
• Initial stock of medicines
• Hiring qualified pharmacists

Government incentives and subsidies:

To encourage participation, the government provides:

1. Financial assistance of Rs. 5 lakh: This is offered as a one-time grant to cover initial setup costs.
2. Additional incentives for special categories: Women entrepreneurs, SC/ST individuals, and persons with disabilities are eligible for additional benefits, such as exemption from application fees.

Profit margins:

Store owners earn a 20% margin on the maximum retail price (MRP) of medicines sold. Additionally, an incentive of 15% on monthly sales (up to Rs. 15,000) is provided, ensuring steady income for store operators.

Example scenario:

If a store sells medicines worth Rs. 1 lakh in a month, the owner earns Rs. 20,000 from the profit margin and an additional Rs. 15,000 as an incentive, resulting in a total monthly earning of Rs. 35,000.

Pro-tip: Choosing a location with high footfall, such as near hospitals or clinics, can significantly boost sales and profitability.

The Jan Aushadhi Sugam App is a user-friendly mobile application designed to enhance the accessibility and transparency of the PMBJP scheme.

Key features of the app:

1. Store locator: Users can easily find the nearest Janaushadhi Kendra using the app’s GPS-enabled store locator.
2. Medicine availability: The app provides real-time updates on the availability of medicines at nearby stores.
3. Price comparison: Users can compare the prices of generic medicines with branded alternatives, ensuring transparency.
4. User-friendly interface: The app’s intuitive design makes it easy for users of all age groups to navigate and find the information they need.

How to use the Jan Aushadhi Sugam App:

1. Download the app: The app is available for free on both Android and iOS platforms.
2. Search for stores: Enter your location or enable GPS to find the nearest Janaushadhi Kendra.
3. Check medicine availability: Search for specific medicines to see if they are in stock at your chosen store.

Pro-tip: Encourage your customers to use the app for a seamless shopping experience and to build trust in the PMBJP initiative.