Finance your startup with a Gold Loan

Gold loan finance is an ideal solution for startups needing immediate funds. You can finance your startup with gold loan services that ensure liquidity, supporting expansion, inventory, or operational costs with ease and speed.
Finance your startup with a Gold Loan
2 min read
20 June 2025

Why consider a gold loan to finance your startup?

Starting a new business can be an exciting venture, but one of the major challenges is securing adequate funding. If you are an aspiring entrepreneur looking for a flexible and hassle-free financing option, consider leveraging a gold loan to finance your startup.

Here are the benefits of taking a loan against gold for effective startup financing:

Quick and easy process: Obtaining a ​​gold loan is a relatively straightforward and hassle-free process. The application process is simple, requiring minimal documentation. Compared to other forms of financing, such as business loans or personal loans, the approval and disbursal of a gold loan can be significantly faster. 

Collateral-based loan: A gold loan is a secured loan, wherein the gold acts as collateral. This collateral-based nature eliminates the need for extensive credit checks or the requirement of a strong credit history. As long as you have sufficient gold jewellery to pledge, you can avail a gold loan without worrying about your creditworthiness.

Higher loan-to-value (LTV) ratio: The LTV ratio determines the percentage of the gold's value that can be borrowed. With a higher LTV ratio, you can secure a larger loan amount while pledging the same value of gold. This allows you to access a substantial amount of capital for your startup. With a Bajaj Finserv Gold Loan you can get a maximum loan amount of up to 75% of the market value of your gold.

Lower interest rates: Gold loans generally come with lower gold loan interest rates compared to unsecured loans or credit card debts. Since the loan is secured by the gold collateral, lenders have reduced risk, resulting in more favourable interest rates. Lower interest rates translate to reduced financial burden, enabling you to manage your startup expenses more efficiently.

Multiple repayment options: You can choose from various repayment options, allowing you to align your loan repayments with your startup's revenue generation. This flexibility gives you the freedom to opt for a repayment plan that suits your financial capabilities and ensures smooth cash flow management.

No usage restrictions: Unlike certain business loans that may have usage restrictions, a gold loan offers versatility in fund utilisation. Once you secure the loan amount, you have the freedom to allocate the funds based on your startup's specific needs. Whether it is purchasing inventory, investing in marketing initiatives, or covering operational expenses, you can use the loan amount as per your requirements.

Availing a gold loan for startup financing offers multiple benefits, including a simplified application process, higher LTV ratio, lower interest rates, flexible repayment options, and the preservation of ownership. By utilising a gold loan effectively, you can secure the necessary funds to fuel the growth of your startup and take it to new heights. Remember to assess your financial needs, compare lenders, and plan your loan utilisation and repayments strategically for optimal results.

The benefits of using gold loans for financing

Using a gold loan for financing offers quick access to funds with minimal effort. It is a practical option for those who own gold jewellery and require immediate liquidity. Here are the key benefits of taking gold loan:

  • Quick disbursal: Loans are processed fast with minimal documentation.
  • No credit score dependency: Your eligibility depends on gold value, not credit history.
  • Multiple repayment options: Choose monthly, bi-monthly, or annual interest payments.
  • High loan-to-value ratio: You can borrow a significant amount against your gold.
  • Gold security and insurance: Your pledged gold is stored securely and insured against theft and misplacement.

These benefits make gold loans a convenient way to meet financial needs while keeping your assets safe and untouched.

Understanding the process of obtaining a gold loan for financing

Getting a gold loan is simple and borrower friendly. The process begins with visiting a Bajaj Finserv Gold Loan branch or the Bajaj Finserv Gold Loan webpage. Once your gold jewellery is weighed and assessed for purity, the eligible loan amount is calculated. You are then offered terms including interest rate, repayment schedule, and tenure. After completing minimal documentation—usually just basic KYC—the loan is disbursed quickly, often within the same day*. The pledged gold is securely stored in vaults with insurance coverage. During the tenure, you pay interest periodically and repay the principal at the end or earlier if preferred. With no need for income proof or a high credit score, the gold loan process is accessible to a wide range of borrowers looking for fast financing.

Risks and considerations for using gold loans for start-up financing

While gold loans are convenient, there are a few considerations before using them for start-up financing. First, failure to repay the loan on time may lead to the auction of your gold jewellery. Since gold is a personal asset, losing it can carry emotional and financial consequences. Interest rates, though competitive, vary by lender and tenure, so it is important to understand the full cost of borrowing. Additionally, gold prices fluctuate; a drop in rates may impact the loan-to-value ratio for future borrowing. Start-up cash flow can be unpredictable, so ensure your repayment plan aligns with your income cycle. Lastly, while gold loans are fast, they are best suited for short-term needs rather than long-term business planning. Being aware of these risks helps in making an informed decision.

Disclaimer

1. Bajaj Finance Limited (“BFL”) is a Non-Banking Finance Company (NBFC) and Prepaid Payment Instrument Issuer offering financial services viz., loans, deposits, Bajaj Pay Wallet, Bajaj Pay UPI, bill payments and third-party wealth management products. The details mentioned in the respective product/ service document shall prevail in case of any inconsistency with respect to the information referring to BFL products and services on this page.

2. All other information, such as, the images, facts, statistics etc. (“information”) that are in addition to the details mentioned in the BFL’s product/ service document and which are being displayed on this page only depicts the summary of the information sourced from the public domain. The said information is neither owned by BFL nor it is to the exclusive knowledge of BFL. There may be inadvertent inaccuracies or typographical errors or delays in updating the said information. Hence, users are advised to independently exercise diligence by verifying complete information, including by consulting experts, if any. Users shall be the sole owner of the decision taken, if any, about suitability of the same.

Frequently asked questions

What is the main feature of a gold loan?

Our gold loan comes with a variety of beneficial features. To begin with, you can get a loan ranging from Rs. 5,000 to Rs. 2 crore, in minutes. There is no restriction on the usage of this amount. You can repay it easily over a tenure going up to 12 months, and take advantage of the part-release facility if you wish to recover your gold jewellery early.

What is the market value offered on the gold?

You can get a gold loan of up to 75% of the market value of your pledged gold.

What is the rate of interest on a gold loan for start-ups?

You can get a gold loan for start-up financing with interest rates starting as low as 9.50% per annum.