What Is an OIS Camera and Why It Matters in Smartphone Photography

Have you ever wondered why some photos and videos look clearer and sharper, even when taken on the move? That is the magic of an OIS camera. Whether you are a parent capturing your child’s school play, a traveller recording scenic views, or someone making social media content, a phone with OIS (Optical Image Stabilisation) makes a noticeable difference. In fact, smartphones with OIS can reduce blur by up to 50%, making every shot smoother and more professional-looking—even in low light.

And the best part? You can now bring home phones, cameras, and other electronics with advanced features like OIS without spending a lump sum. Visit any of Bajaj Finserv’s 1.5 lakh partner stores across 4,000 cities in India, choose your preferred model, and use the Easy EMI Loan of up to Rs. 5 lakh to split the cost into manageable monthly payments. Many models come with zero down payment—so you can take your new device home without paying upfront. You can even check your loan eligibility online within minutes, helping you plan your purchase with confidence.

An OIS (Optical Image Stabilisation) camera is designed to reduce blur caused by hand movement or shaky hands while capturing photos or videos. It physically adjusts the lens or sensor to counteract motion, delivering clearer images and smoother videos—especially in low light or while shooting on the go. This makes it a must-have feature for anyone who loves photography, records family moments, or shares video content online. From premium smartphones to mid-range models, many now offer OIS as a built-in feature, helping users capture every moment with clarity and confidence.

You can now save more on your purchase. Use the Mahabachat Savings Calculator to see how much you can save by combining brand discounts, store offers, and Bajaj Finserv Easy EMI options. It is the easiest way to bring home a wide range of electronics and appliances—while staying within your budget. Calculate your extra savings today. 

You can also explore: 4K Digital Cameras

Image stabilisation refers to the technology used in cameras to reduce the effects of motion blur caused by camera shake. This feature is especially useful when shooting in low light, using a telephoto lens, or capturing fast-moving subjects. By compensating for small movements, image stabilisation ensures that your photos and videos remain sharp and clear.

If you are looking for a camera with advanced stabilisation features, the Bajaj Finserv EMI Network offers a range of options. You can purchase your preferred model on Easy EMI, making it easier to own the latest technology without straining your budget.

When it comes to image stabilisation, there are four primary types, each with its unique features and applications. Here is a quick overview:

• Optical Image Stabilisation (OIS): This hardware-based system uses gyroscopes and lens adjustments to counteract camera movement. It is ideal for low-light and handheld photography.
• Electronic Image Stabilisation (EIS): A software-based method that stabilises videos by cropping and shifting frames. It is commonly used in smartphones and action cameras.
• Dual Image Stabilisation: A combination of OIS and EIS, this method offers enhanced stability by leveraging both hardware and software. It is suitable for high-end cameras.
• In-Body Image Stabilisation (IBIS): Found in some DSLR and mirrorless cameras, IBIS stabilises the camera sensor rather than the lens, ensuring flexibility across various lenses.

Choosing the best camera for photography depends on your specific needs. You can explore options with advanced stabilisation features available on Easy EMI.

Choosing the right type of image stabilisation depends on how you plan to use your camera. Whether you are a beginner, a casual user, or a photography enthusiast, each option offers something unique.

Here is a simple guide to help you decide:

• For everyday photography and social media content:
  Go for Electronic Image Stabilisation (EIS) or Digital Image Stabilisation (DIS). These are often found in smartphones and basic cameras, making them perfect for quick, casual shots and videos.
• For travel and low-light photography:
  Optical Image Stabilisation (OIS) is ideal. It provides better control for handheld shooting, especially when you do not have access to a tripod.
• For professional-level shoots and maximum clarity:
  Sensor-shift stabilisation (or IBIS) is the best choice. If you are investing in a DSLR camera or a mirrorless camera, look for this feature to ensure superior sharpness and stability with any lens.

Matching the right stabilisation technology with your usage can elevate your photography—whether you are capturing landscapes, portraits, or action shots.

Optical Image Stabilisation is a game-changing feature for anyone passionate about photography or videography. By minimising motion blur and ensuring sharper results, OIS enhances the overall quality of your work. Whether you are a beginner or a seasoned professional, investing in an OIS camera can elevate your craft.

To make your purchase more affordable, consider the financing options available through Bajaj Finserv. With Easy EMI, you can buy high-end cameras and accessories without the burden of upfront costs. Additionally, the camera buying guide on Bajaj Mall can help you choose the right model for your needs.

You can also explore the latest offers on a wide range of electronics and home appliances, making sure you get the best deal on every purchase.

Upgrading your photography gear has never been easier or more affordable. With Bajaj Finserv’s flexible financing options, you can bring home the latest cameras without straining your budget. Maximise your savings using the Maha Bachat Savings Calculator—a smart tool that combines brand offers, dealer discounts, and Bajaj Finserv Easy EMI deals, helping you pay in small, manageable instalments while lowering the overall cost.

Follow these simple steps to get started:

• Explore cameras on Bajaj Mall: Browse a wide range of cameras from trusted brands. Compare features such as resolution, lens type, storage options, portability, and design to choose the perfect model for your photography needs.
• Visit a partner store: After shortlisting a model, visit any of Bajaj Finserv’s 1.5 lakh partner stores across 4,000 cities in India. Check the cameras in person, consult experts, and make an informed choice.
• Choose the Easy EMI Loan option: At checkout, select the Bajaj Finserv Easy EMI Loan. Avail financing of up to Rs. 5 lakh and split the cost into convenient monthly instalments. Some models also come with zero down payment options.
• Check your loan eligibility online: Plan your purchase better by checking your loan eligibility in minutes. Enter your mobile number and OTP to know your pre-approved limit.
• Use the EMI Network Card for instant purchases: Already have the Bajaj Finserv EMI Network Card? Use it for instant, paperless checkout and convert your camera purchase of up to Rs. 3 lakh into Easy EMIs.