Published Sep 9, 2025 3 Min Read

TAG Heuer automatic watches are perfect for people who want a stylish, strong watch that runs without batteries. They are great for daily wear, sports, travel, or special events. With Swiss-made quality and bold designs, they suit both casual and formal looks. Whether you love speed, fashion, or lasting performance, TAG Heuer has something for you.

Discover a wide range of watches at any of Bajaj Finserv’s 1.5 lakh partner stores in 4,000 cities in India. Choose your ideal model, pay with Easy EMIs, and enjoy zero down payment on select deals. Take advantage of hassle-free financing with Bajaj Finserv—check your loan eligibility now and bring home your desired watch without worrying about overspending.

Introduction to TAG Heuer automatic watches

The TAG Heuer automatic watches are known for their link to high-speed sports and impressive technology. An automatic watch winds itself up using a spinning weight inside that moves with your wrist. This means there is no battery to replace—it is powered by you. These watches are great for people who love a sporty, bold style. Their key selling points are their connection to Formula 1 racing, use of tough materials like sapphire glass that will not scratch easily, and features like a chronograph, which is a built-in stopwatch. New models also come with advanced features like shock resistance and protection from magnets, thanks to TAG Heuer’s special carbon spring technology. Many models are also very water-resistant, making them perfect for active lifestyles.

Decided which model you want to buy? Use the Maha Bachat savings calculator to combine dealer offers, brand offers, and Bajaj offers to bring down your purchase cost. Calculate your extra savings today!

Key features of TAG Heuer automatic watches

TAG Heuer automatic watches are meticulously designed to offer a blend of precision, durability, and style.

  • Self-winding movement: These watches do not need batteries—they wind themselves as you move, making them easy to use and reliable.
  • Swiss-made precision: Built in Switzerland, TAG Heuer watches are known for accurate timekeeping and high-quality craftsmanship.
  • TH-Carbonspring Oscillator (2025 Innovation): A new carbon-based spring that resists magnetism and shocks, helping the watch stay accurate and stable over time.
  • Strong materials: Many models use forged carbon cases, scratch-resistant sapphire glass, and water-resistant designs for everyday durability.
  • Sporty and elegant designs: From racing-inspired chronographs to sleek dress watches, TAG Heuer offers styles for both casual and formal wear.
  • Motorsport heritage: Collections like Monaco and Carrera reflect TAG Heuer’s deep ties to racing, with bold looks and high performance.
  • Comfortable fit: Available in different sizes and strap options (metal, rubber, leather) to suit all wrist types.
  • Limited editions: Some models, like the Monaco Flyback Chronograph, are released in small batches with special packaging.

Also explore a wide range of automatic watches and circle smartwatches to make the best choice.

Price list of TAG Heuer automatic watches in India

Model / CollectionApproximate Price (Rs.)
TAG Heuer Aquaracer AutomaticRs. 3,96,750 – Rs. 4,60,000
TAG Heuer Carrera AutomaticRs. 4,14,000 – Rs. 7,93,500
TAG Heuer Autavia AutomaticRs. 4,37,000 – Rs. 7,87,750
TAG Heuer Formula 1 AutomaticRs. 5,34,750 – Rs. 6,15,250
TAG Heuer Monaco AutomaticRs. 8,62,500 – Rs. 11,04,000
TAG Heuer Carrera Chronosprint x Porsche RallyeRs. 11,50,000

Disclaimer: Each model's features, availability, and pricing are subject to change and may vary. For the most accurate and up-to-date information, please visit the official website.

Before you decide, explore the latest offers. You may find a great deal on a model that matches your needs.

Also read: Smartwatches with Wi-fi connectivity 

TAG Heuer automatic watches vs other Swiss brands- Comparison

TAG Heuer watches are often compared to other Swiss luxury brands like Rolex and Longines. Here is a quick comparison based on key factors:

BrandStyle and useKey featuresBest for
TAG HeuerSporty, modern, racing-inspiredSelf-winding, TH-Carbonspring tech, bold designs, water and shock resistanceActive lifestyle, motorsport fans
RolexClassic, luxury, timelessIn-house movement, waterproof case, anti-magnetic hairspring, premium materialsPrestige seekers, collectors
LonginesElegant, versatile, heritage-richSwiss movement, sporty and dress styles, used in global sports timingFirst-time buyers, everyday elegance
HamiltonRugged, vintage-inspired, military styleSwiss-made, field and aviation designs, durable buildDaily wear, travel, casual use

Also read: How Bluetooth calling works in a smartwatch

Shop for watches with Bajaj Finserv

Bringing home your preferred watch is now hassle-free with Bajaj Finserv’s flexible financing options. You can also maximise your savings by using the Maha Bachat Savings Calculator—a smart tool that combines brand offers, dealer offers, and EMI offers, all in one place, helping you lower the overall cost while still paying in small, bite-sized instalments. Follow these steps to get started:

  • Explore products on Bajaj Mall: Browse through a wide selection of watches on Bajaj Mall. Compare features to find a model that meets your needs.
  • Visit a partner store: Once you shortlist a model, step into any of Bajaj Finserv’s 1.5 lakh partner stores across 4,000 cities in India. See the product in person, talk to experts, and make a confident decision.
  • Choose the Easy EMI Loan option: At checkout, select the Bajaj Finserv Easy EMI Loan. Avail financing of up to Rs. 5 lakh and split the cost into convenient monthly instalments. Some products also come with a zero down payment option.
  • Check your loan eligibility online: Plan better by checking your loan eligibility in minutes. Simply enter your mobile number and OTP to know your pre-approved limit.
  • Use the EMI Network Card for purchases up to Rs. 3 lakh: Already own the Bajaj Finserv EMI Network Card? Use it for instant, paperless checkout and convert your purchases of up to Rs. 3 lakh into Easy EMIs.

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Frequently asked questions

Can I buy a watch on EMI?

Yes, you can purchase a watch with Bajaj Finserv's Easy EMI options. If you are an existing user of the Bajaj Finserv EMI Network Card: 
•Explore a variety of watches on Bajaj Mall
•Choose the preferred model and visit a Bajaj Finserv partner store to check it out in person.
•Use your EMI Network Card and avail of Easy EMIs for affordable monthly payments
•Enjoy your new watch on Easy EMIs

If you do not have one, there is no need to worry. Check your Insta EMI Card eligibility and take the first step towards enjoying the affordability and convenience of Easy EMIs.

Do TAG Heuer automatic watches require batteries?

No, TAG Heuer automatic watches do not require batteries. These watches feature automatic movement technology, which harnesses kinetic energy from wrist motion to power the watch, ensuring precision and convenience.

Are TAG Heuer automatic watches water-resistant?

Yes, TAG Heuer automatic watches are water-resistant. However, the level of resistance varies by model, with many offering resistance up to 100 metres or more. Always check the specifications of your chosen model for details.

How often should a TAG Heuer automatic watch be serviced?

TAG Heuer recommends servicing your automatic watch approximately every three to five years. Regular maintenance ensures optimal performance, precision, and longevity of the timepiece.

Are TAG Heuer automatic watches suitable for daily wear?

Absolutely. TAG Heuer automatic watches are designed for durability and feature scratch-resistant materials like sapphire crystal glass. Their versatile designs make them suitable for both formal and casual daily use.

Do TAG Heuer automatic watches have sapphire crystal glass?

Yes, many TAG Heuer automatic watches feature sapphire crystal glass, which is scratch-resistant and enhances the watch’s durability and aesthetic appeal.

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Bajaj Finserv App for all your financial needs and goals

Trusted by 50 million+ customers in India, Bajaj Finserv App is a one-stop solution for all your financial needs and goals. 

You can use the Bajaj Finserv App to: 

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Download the Bajaj Finserv App today and experience the convenience of managing your finances on one app. 

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1. Bajaj Finance Limited (“BFL”) is a Non-Banking Finance Company (BAJAJ FINANCE) and Prepaid Payment Instrument Issuer offering financial services viz., loans, deposits, Bajaj Pay Wallet, Bajaj Pay UPI, bill payments and third-party wealth management products. The details mentioned in the respective product/ service document shall prevail in case of any inconsistency with respect to the information referring to BFL products and services on this page.

2. All other information, such as, the images, facts, statistics etc. (“information”) that are in addition to the details mentioned in the BFL’s product/ service document and which are being displayed on this page only depicts the summary of the information sourced from the public domain. The said information is neither owned by BFL nor it is to the exclusive knowledge of BFL. There may be inadvertent inaccuracies or typographical errors or delays in updating the said information. Hence, users are advised to independently exercise diligence by verifying complete information, including by consulting experts, if any. Users shall be the sole owner of the decision taken, if any, about suitability of the same. 

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