Bicycles are regarded as a cost-effective and convenient mode of transport. In fact, they also come with the side benefit of a positive impact on your fitness and lifestyle. When looking to buy bicycles, you will come across several brands that are synonymous with luxury vehicles that manufacture bicycles as well. BMW is more popular for its cars, but the company also offers an exciting range of cycles for enthusiasts.
BMW is known for its constant innovation, a quality that it retains in its bicycles as well. The extensive bicycle range of the marquee German automobile manufacturer includes the Enduro mountain bike and Cross Country hardtail. It has also entered the electric bike market with models such as the Cruise, Urban, and Active. In India, the BMW bicycle, known as the Cruise, is available in two variants.
Design and functions of BMW Cycles
BMW bicycles prioritise a blend of sleek design and high performance, making them ideal for urban riding and fitness enthusiasts. Here is a breakdown of their key design elements and functionalities:
Design elements
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Description
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Slim and lightweight frames
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Crafted from aluminium or carbon fibre for a comfortable ride without compromising on sturdiness.
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Aerodynamic design
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Streamlined frames and components minimise wind resistance for efficient pedalling, especially at higher speeds.
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Stylish aesthetics
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Modern and minimalist design with a focus on clean lines and subtle branding, complementing urban environments.
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Comfortable riding positions
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Upright or slightly inclined riding postures for a relaxed and comfortable back during commutes or exercise.
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Functions
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Description
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Urban riding
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Ideal for navigating city streets and bike paths with their lightweight design and easy manoeuvrability.
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Fitness cycling
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Well suited for exercise with features like multiple gears for tackling inclines and responsive handling for sharp turns.
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Commuting
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Comfortable and efficient for daily commutes due to their weatherproof components (on some models) and integrated features like lights (on some models).
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E-Bike options
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Select models offer electric motor assistance for effortless riding over longer distances or hilly terrains.
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Top-selling BMW cycles: Price and specifications
BMW’s Cruise bike line gets its name from the original cruiser bikes in California that started the mountain biking trend in the 1980s. Here are two of the bikes that come in the BMW Cruise family and that are available to buyers in India.
1. BMW Cruise Bike Generation IV
BMW's 4th generation Cruise bicycle has a Shimano Nexus seven-speed hub gear system, which is known for its low maintenance requirement and low wear. Add to this the presence of hydraulic disc brakes at the front and back, and this cycle ensures stylish rides while being able to exert complete control. This bicycle is part of BMW's Lifestyle collection, which focuses on attributes such as functionality, style, and dynamics.
The collection continues to cater to – and represent an elegant, functional, and modern urban lifestyle. The presence of top-notch components in BMW bicycles, to go with quality craftsmanship, is characteristic of the same standards that apply to its cars.
The Cruise line has cycles with slim frames from Designworks, which is BMW's creative studio. This model offers great comfort thanks to the Shimano Nexus seven-speed hub gear, ensuring dynamic acceleration.
Specifications: BMW Cruise Bike Generation IV
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Braking type
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Hydraulic front and rear disc brakes
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Brakes
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Shimano
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Gear type
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Shimano Nexus 7-speed (hub gear)
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Weight
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13 kg
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Price
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Rs. 1,30,198
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Note: Prices are indicative and may vary depending on retailer, offers, and location.
2. BMW Cruise M-Bike Generation IV
Inspired by the M performance car division, the BMW ‘M’ bicycle is sportier than the company's other models. It boasts a matte black body with stripes in the M motorsport colour scheme. The cycle has a lightweight design that includes spacers, seat posts, and a fork made of carbon fibre, plus a Shimano SLX/XT Groupset featuring eleven gears.
It has mostly minimal detailing and sleek lines, with the rims and paint job resembling BMW motorcycles in terms of aesthetics. The only other factor that hints at its provenance is the discrete BMW badge that lurks on its head lug. The cycle has Shimano gears, chunky tyres, and hardcore disc brakes.
This product from BMW is pretty much a comfortable commuter. While the BMW bicycle is also quite hefty, it absorbs the bumps well and is ideal for cruising around town with a bit of German class.
Specifications: BMW Cruise M-Bike Generation IV
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Braking type
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Hydraulic front and rear disc brakes
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Brakes
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Shimano
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Gear type
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Shimano SLX / XT 11-speed gear
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Weight
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12.5 kg
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Price
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Rs. 1,77,542
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Note: Prices are indicative and may vary depending on retailer, offers, and location.
Exciting offers and deals on BMW bicycles
BMW bicycles are luxurious offerings that come with a hefty price tag. The prestige that comes with the BMW bicycle price is also one of the unique selling points of the product. This makes it an aspirational choice to buy one, as much as it is down to lifestyle and fitness factors. Thankfully, the option of shopping on the Bajaj Finserv EMI Network on Easy EMI brings it a lot closer to the average buyer’s spending radar. The option makes it possible to divide the BMW cycle’s price into convenient interest-free instalments payable over a comfortable tenure. This way, purchasing a utilitarian yet luxurious product such as a cycle from BMW does not have to impact your finances. Select models come with a zero down payment offer, further easing your payment burden.
Discover a stunning selection of BMW bicycles that perfectly match your style at your nearest partner stores. Take advantage of Easy EMI options with flexible tenures ranging from 1 month to 60 months, making it easier for you to own your dream bicycle.
Financing options with Bajaj Finserv
Bajaj Finserv offers a range of financing options tailored to help you purchase your ideal MBW bike with ease. With Easy EMI plans, you can choose a repayment tenure that best suits your financial situation, allowing you to enjoy your new bike without the burden of immediate full payment. The straightforward approval process ensures quick access to funds, enabling you to ride away with your dream bike sooner than you think. Plus, Bajaj Finserv provides exclusive offers, including zero down payment schemes, making high-quality MBW bikes even more accessible.
Benefits of shopping with Bajaj Finserv’s financing options
Shopping with Bajaj Finserv's financing options comes with numerous benefits that enhance your buying experience. Firstly, the Easy EMI facility enables you to manage your budget effectively, spreading the cost of your MBW bike over manageable monthly payments. This flexibility helps you make a purchase without straining your finances. Additionally, the minimal documentation requirement streamlines the application process, making it quick and hassle-free. By choosing Bajaj Finserv, you also gain access to a wide network of partner stores, ensuring you can find the perfect bike while enjoying convenient financing solutions.
