Published Jul 2, 2026 4 Min Read

Copy Link

Introduction

There is no single winner in the NJ Mutual Fund vs ICICI Prudential Mutual Fund comparison. Both AMCs offer mutual fund schemes across different categories, but the right choice depends on the scheme's investment objective, risk level, costs, and long-term consistency. Comparing individual funds is more useful than comparing the AMCs alone.

  • Both AMCs offer equity, debt, hybrid, ELSS, and other mutual fund categories. 
  • Most schemes support both SIP and lumpsum investments. 
  • SIP investments start from Rs. 100 per month for most schemes on the platform. 
  • You can compare expense ratios, portfolio allocation, and historical consistency before investing.  
  • Investors can choose from 4,000+ mutual fund schemes on the Bajaj Broking website. 
  • Complete your mandatory KYC before investing, as required under SEBI regulations. 

You can compare schemes from both AMCs on the Bajaj Broking website, complete your KYC, and begin investing through SIP or lumpsum.

NJ Mutual Fund vs ICICI Prudential Mutual Fund: AMC Overview

NJ Mutual Fund and ICICI Prudential Mutual Fund are asset management companies (AMCs) that offer mutual fund schemes across different investment categories. Each AMC manages its schemes according to its investment philosophy and the Scheme Information Document (SID).

Both AMCs offer funds designed for different investor needs, including long-term wealth creation, tax saving, regular income, and portfolio diversification.

You can access schemes from both AMCs on the Bajaj Broking website, which provides access to 4,000+ mutual fund schemes across:

  • Equity funds 
  • Debt funds 
  • Hybrid funds 
  • ELSS funds 
  • Thematic funds 
  • New Fund Offers (NFOs) 

NJ Mutual Fund vs ICICI Prudential Mutual Fund: Key differences

Although both AMCs offer similar categories of mutual funds, individual schemes may differ in their investment strategy, portfolio allocation, expense ratio, fund management style, and historical performance.

FeatureNJ Mutual FundICICI Prudential Mutual Fund
Fund categoriesEquity, debt, hybrid, ELSS, thematic and othersEquity, debt, hybrid, ELSS, thematic and others
SIP availabilityAvailable in eligible schemesAvailable in eligible schemes
Lumpsum investmentAvailableAvailable
Fund managementManaged by NJ AMCManaged by ICICI Prudential AMC
Investment approachDepends on the schemeDepends on the scheme

When comparing schemes from these AMCs, consider:

  • Investment objective 
  • Expense ratio 
  • Portfolio allocation 
  • Risk level shown on the SEBI Riskometer 
  • Fund manager's investment strategy 
  • Historical consistency 
  • Asset allocation 
  • Investment horizon

NJ Mutual Fund or ICICI Prudential Mutual Fund — Which is right for you?

The better choice depends on your financial goals, investment horizon, and risk appetite. Instead of selecting an AMC based only on its name, compare the individual mutual fund scheme that best matches your requirements.

You may consider either AMC based on the following factors:

If you are looking forYou should compare
Long-term wealth creationEquity funds from both AMCs
Tax-saving investmentsELSS funds from both AMCs
Regular SIP investmentsEligible SIP schemes from both AMCs
Portfolio diversificationHybrid or multi-asset funds
Lower portfolio volatilityDebt or conservative hybrid funds
Goal-based investingSchemes aligned with your investment objective

Before investing, compare:

  • Investment objective. 
  • Risk level shown on the SEBI Riskometer (Low, Low to Moderate, Moderate, Moderately High, High, or Very High). 
  • Expense ratio. 
  • Portfolio allocation. 
  • Fund manager's investment strategy. 
  • Investment horizon. 
  • Historical consistency instead of only recent returns. 

On the Bajaj Broking website, you can compare 4,000+ mutual fund schemes across equity, debt, hybrid, ELSS, thematic, and NFO categories. After completing your mandatory KYC, you can invest through SIP or lumpsum. SIP investments start from Rs. 100 per month for most schemes.

Conclusion

The NJ Mutual Fund vs ICICI Prudential Mutual Fund comparison does not have a single answer because both AMCs offer mutual fund schemes designed for different investment needs. Rather than choosing an AMC alone, compare the specific scheme based on its investment objective, portfolio, expense ratio, risk level, and long-term consistency.

Whether you are investing through SIP or lumpsum, selecting a scheme that matches your financial goals is more important than choosing one AMC over another. On the Bajaj Broking website, you can compare 4,000+ mutual fund schemes, complete your mandatory KYC, and invest through SIP or lumpsum. SIP investments start from Rs. 100 per month for most schemes, and you can monitor your investments using the Dashboard, Portfolio, Orders, and MF Profile.

Frequently asked questions

Can I invest in both NJ Mutual Fund and ICICI Prudential Mutual Fund simultaneously?

Yes. You can invest in schemes from both NJ Mutual Fund and ICICI Prudential Mutual Fund if they match your financial goals and risk profile. Investing across different AMCs may improve diversification, provided you avoid selecting multiple schemes with very similar portfolios. The Bajaj Broking website allows you to compare schemes before investing.


Which AMC is better for ELSS tax-saving investments – NJ or ICICI Prudential?

Neither AMC is automatically better for ELSS investing. Compare the individual ELSS schemes based on their investment strategy, expense ratio, portfolio, and long-term performance. Remember that ELSS investments qualify for a deduction of up to Rs. 1.5 lakh under Section 80C and carry a mandatory 3-year lock-in period.

What is the AUM of NJ Mutual Fund vs ICICI Prudential Mutual Fund?

The Assets Under Management (AUM) of both AMCs change regularly as investors buy and redeem units and as market values fluctuate. Instead of relying only on AUM, compare the investment objective, portfolio quality, expense ratio, and historical consistency. The Bajaj Broking website helps you compare schemes from multiple AMCs in one place.

How does ICICI Prudential Mutual Fund's performance compare to NJ Mutual Fund?

Performance varies from one scheme to another. Instead of comparing AMCs as a whole, compare similar schemes with the same investment objective and benchmark. Review long-term consistency, risk level, expense ratio, and portfolio allocation before making an investment decision.

When was NJ Mutual Fund established and who manages it?

NJ Mutual Fund is managed by NJ Asset Management Private Limited, the asset management company responsible for managing its mutual fund schemes according to the Scheme Information Document (SID) and SEBI regulations. You should evaluate the individual scheme rather than relying only on the AMC's history.

Is NJ Mutual Fund better than ICICI Prudential Mutual Fund for long-term wealth creation?

There is no universal answer. Long-term wealth creation depends on the specific mutual fund scheme you choose, your investment horizon, and your risk tolerance. Compare equity funds from both AMCs based on their investment objective, portfolio allocation, expense ratio, and long-term consistency before investing. The Bajaj Broking website provides access to 4,000+ mutual fund schemes to help you make an informed decision.

Show More Show Less

Related Articles

Article 1

What are Closed Ended Mutual Funds

Read More

 Article 2

Market Liquidity

Read More

 Mutual Fund Theorem 3

Mutual Fund Theorem

Read More

 Article 4

Read More

Related Videos

How does a Mutual Fund unit price work?
 
 

How does a Mutual Fund unit price work?

Value investing for Mutual Fund investors
 
 

Value investing for Mutual Fund investors

What are mid cap funds?
 
 

What are mid cap funds?

Why SIPs make investing simple
 
 

Why SIPs make investing simple

Home > Investments > Mutual Funds > NJ Mutual Fund vs ICICI Prudential Mutual Fund

Related Links

Bajaj Finance app for all your financial needs and goals

Trusted by 50 million+ customers in India, Bajaj Finance App is a one-stop solution for all your financial needs and goals.

You can use the Bajaj Finance App to:

  • Apply for loans online, such as Instant Personal Loan, Home Loan, Business Loan, Gold Loan, and more.
  • Invest in fixed deposits and mutual funds on the app.
  • Choose from multiple insurance for your health, motor and even pocket insurance, from various insurance providers.
  • Pay and manage your bills and recharges using the BBPS platform. Use Bajaj Pay and Bajaj Wallet for quick and simple money transfers and transactions.
  • Apply for Insta EMI Card and get a pre-qualified limit on the app. Explore over 1 million products on the app that can be purchased from a partner store on Easy EMIs.
  • Shop from over 100+ brand partners that offer a diverse range of products and services.
  • Use specialised tools like EMI calculators, SIP Calculators
  • Check your credit score, download loan statements and even get quick customer support—all on the app.

Download the Bajaj Finance App today and experience the convenience of managing your finances on one app.

Disclaimer

Bajaj Finance Limited (“BFL”) is an NBFC offering loans, deposits and third-party wealth management products.

The information contained in this article is for general informational purposes only and does not constitute any financial advice. The content herein has been prepared by BFL on the basis of publicly available information, internal sources and other third-party sources believed to be reliable. However, BFL cannot guarantee the accuracy of such information, assure its completeness, or warrant such information will not be changed.

This information should not be relied upon as the sole basis for any investment decisions. Hence, User is advised to independently exercise diligence by verifying complete information, including by consulting independent financial experts, if any, and the investor shall be the sole owner of the decision taken, if any, about suitability of the same.

Disclaimer

Bajaj Finance Limited ("BFL") is registered with the Association of Mutual Funds in India ("AMFI") as a distributor of third party Mutual Funds (shortly referred as 'Mutual Funds) with ARN No. 90319

BFL does NOT:

(i) provide investment advisory services in any manner or form.

(ii) carry customized/personalized suitability assessment.

(iii) carry independent research or analysis, including on any Mutual Fund schemes or other investments; and provide any guarantee of return on investment.

In addition to displaying the Mutual fund products of Asset Management Companies, some general information is sourced from third parties, is also displayed on As-is basis, which should NOT be construed as any solicitation or attempt to effect transactions in securities or the rendering any investment advice. Mutual Funds are subject to market risks, including loss of principal amount and Investor should read all Scheme/Offer related documents carefully. The NAV of units issued under the Schemes of mutual funds can go up or down depending on the factors and forces affecting capital markets and may also be affected by changes in the general level of interest rates. The NAV of the units issued under the scheme may be affected, inter-alia by changes in the interest rates, trading volumes, settlement periods, transfer procedures and performance of individual securities forming part of the Mutual Fund. The NAV will inter-alia be exposed to Price/Interest Rate Risk and Credit Risk. Past performance of any scheme of the Mutual fund do not indicate the future performance of the Schemes of the Mutual Fund. BFL shall not be responsible or liable for any loss or shortfall incurred by the investors. There may be other/better alternatives to the investment avenues displayed by BFL. Hence, the final investment decision shall at all times exclusively remain with the investor alone and BFL shall not be liable or responsible for any consequences thereof.

Investment by a person residing outside the territorial jurisdiction of India is not acceptable nor permitted.

Disclaimer on Risk-O-Meter:

Investors are advised before investing to evaluate a scheme not only on the basis of the Product labeling (including the Riskometer) but also on other quantitative and qualitative factors such as performance, portfolio, fund managers, asset manager, etc, and shall also consult their Professional advisors, if they are unsure about the suitability of the scheme before investing.


Disclosure: Bajaj Finance Limited (BFL) is a distributor of Mutual Funds with ARN - 90319 and distributes mutual funds of Bajaj Finserv Asset Management Limited (BFSAMC). BFL receives commission towards distribution of mutual fund products. BFSAMC is a group company of BFL, carrying business on arm’s length basis without any conflict of interest and in accordance with the prevailing law / regulation.

Download app image