Rooted in Purpose.
Growing with Time.

Our Legacy

The Bajaj Group owes its enduring legacy to its founder Shri Jamnalal Bajaj, a humanitarian, freedom fighter, philanthropist, social reformer and a devoted follower of Mahatma Gandhi.

He was known as much for his earnestness and strict code of ethics in business, as for his active and integral part in India’s freedom movement.

As part of the Bajaj Group, over the years, Bajaj Finserv’s foundational commitment to serve the nation has remained unwavering.

Our Purpose

  • To be a place where innovation, agility and ownership thrive
  • Creating responsible leaders who build long-term profitable businesses
  • To delight our customers by creating constant value across the customer lifecycle
  • Enhance financial inclusion, serve communities and the nation, by being the Financial Services Lifecycle Partner to every Indian

Now as Then:
New Opportunities. Unchanged Commitment to India.

Values are timeless. Our history inspires our future. Our commitment to serving India is time-tested.

As one of India’s largest and most diversified financial services groups, our companies are a financial lifecycle partner to India’s mass‑affluent and middle-income population, offering financial products for every need, including loans, fixed deposits, general and life insurance, and investments.

Our businesses reflect the growth of India, its resilience and people’s aspiration of a better life.

In our quest to build responsible businesses, we have placed significant emphasis on financial inclusion and innovation, leveraging new-age technologies to reach underserved locations and consumer segments. We were among the first adopters of cloud technology, data analytics and decision systems, and have continued to stay in the forefront of financial technology.

With time, we are continuously transforming to serve our customers better and deliver long-term sustainable growth to stakeholders. As part of this, we are embracing the incredible power of AI for innovation, reduced costs, better efficiencies and improved customer experiences.

Bajaj Finserv companies, on average, disburse over 140,000 loans and issue over 130,000 insurance policies each day.

We are committed to serving society now, just as we were then.

Our Corporate Social Responsibility programmes are creating a positive impact through skilling of youth, child health and education, inclusion initiatives for Persons with Disabilities (PwDs) and livelihood creation for women from economically weaker sections of society.

308+ million

CUSTOMERS SERVED

750+

PRODUCTS

4,200+

LOCATIONS

TOTAL DISTRIBUTION POINTS

225,000+

INSURANCE AGENTS

340,000

ACTIVE POINTS OF SALE (INSURANCE)