Bajaj Finserv seeks to be a Financial Lifecycle Partner to Every Indian.

We anticipate our customers’ needs before they do and create opportunities for them, through financial inclusion of new-to-credit customers and underserved businesses, home loans for first-time homeowners, savings and protection products, health and wellness offerings, payments and investments.

Within our vision to be a financial services provider of choice, we are providing customers more ways of discovering us through our expanding channels. With a focus on service and engagement, we are creating more and more ways for our customers to experience us. In line with this, our Apps offer customers the convenience of DIY transactions and resolutions 24/7. Our channels are being continuously transformed for enhanced service and heightened fraud awareness.

Customer Obsession is at the core to our business philosophy. This translates to a huge thrust on customer fairness, transparency and innovation.

We are also optimistic about the opportunity that a growing India offers. Bajaj Finserv companies have a 2.75% share of the retail credit market in India, rank third in general insurance and sixth in life insurance, and second in the housing finance market. This means a significant opportunity for us as well to reach more customers and deepen our wallet share.