We believe that complete and true growth lies in the difference made in the lives of the people and, not just in traditional financial metrics. Our interventions in social causes are small steps to realise our objective of being a socially responsible corporate- a principle that has trickled down from the late Jamnalal Bajaj, our founder, and has stood the test of time.
Our culture of giving back to the society dates back to the pre-independence era where the late Jamnalal Bajaj sowed the seeds of being an entity that is socially responsible. A philanthropist, he believed in the principle that ‘common good is more important than individual gain’. Today, the group, under the able stewardship of Shri Rahul Bajaj, with support from his sons- Rajiv Bajaj and Sanjiv Bajaj, has touched and changed many lives.
Forming the common thread to our partnerships and associations with various institutions is our belief that "one life is all we have to be the best version of ourselves" and help individuals to unlock and activate their true potential.