Lifestyle Finance from Bajaj Finserv gives you easy access to your dream home - with the latest interiors, a sleek modular kitchen and overall home renovation. What's more you could invest in the best fitness equipment, cameras and watches.
Now all you need to do is pay a nominal processing fee at the time of buying and divide the actual cost of your purchase into monthly payments.

Our Partner Retailers


Now give your home the personality it craves!

Shop for the widest range of furniture online and otherwise from Sofa Sets to King and Queen Beds and even Dining Table Sets on Lifestyle Finance only from Bajaj Finserv. We have in-store executives to help you at all our partner outlets and EMI Card when you want the job done in minutes. Don’t have an EMI Card yet? Just visit here and apply now to avail the best pre-approved loan option in India.

For a complete list of retailers and partners, please see below.

Fitness and Bicycles

Fitness isn’t about habits, it is about attitude.

Shop for the widest range of fitness equipment from Home Fitness to Gym Fitness including Treadmill and Cross Trainers on Lifestyle Finance online or at our multiple partner outlets across the country. All you need to do is visit the store (where you’ll be assisted by our in-store executives) or get an EMI Card to carry a pre-approved loan in your wallet always. If you do not have an EMI Card, please visit here.

For a complete list of retailers and partners, please see below.

Contact Us

Not yet an existing customer?

You’be surprised how easy it is to get a Digital Product Finance loan with Bajaj Finserv even if you’ve never used our services before. Just visit any of our 8000+ retail partner outlets across over 37 cities in the country and our in-store representative shall guide through the entire process.

For existing customers

Follow these steps to use our toll free IVR:

  •  Dial 020 3957 5152 (call charges apply) (W.e.f. 2 May 2015)
  •  Enter your 7-digit BFL Customer ID
  •  Select from various IVR options
  •  Access IVR in 10 languages: English, Hindi, Bengali, Marathi, Punjabi, Gujarati, Tamil, Telugu, Kannada and Malayalam
  •  Access to all loan details

Email for all your queries

SMS updates

SMS <<keyword below>> to +91 92275 64444
GETEMAIL to know your current email address 
UPDEMAIL <New email ID> to update your email address 
GETADD to know your current mailing address
CUSTID to know your customer ID
LAN to know your Loan Account Number
EMI LAN to know your loan/ EMI details
EXPERIA to know your Experia User name and Password 
PIN to know your 4 digit PIN number
FEEDBACK to share your valuable feedback 
SAT Y give a positive feedback 
SAT N to give a negative feedback
(Your mobile number should be registered with us for this facility). Standard SMS Charges applicable

Visit our branch to:

  • Change mode of payment (Swapping)
  • Purchase/cancel Insurance policy
  • Foreclose loan
  • Claim refund

To know the address of your nearest branch Click Here.

Follow these simple steps to log on to our customer portal (Experia)

  • Visit Experia
  • Log in using your User ID and Password
  • Access all loan details
  • Manage your loans
  • View special offers