Lifestyle Finance from Bajaj Finserv gives you easy access to your dream home - with the latest interiors, a sleek modular kitchen and overall home renovation. What's more you could invest in the best fitness equipment, cameras and watches.
Now all you need to do is pay a nominal processing fee at the time of buying and divide the actual cost of your purchase into monthly payments.

Our Partner Retailers


Give your home a makeover!

From sofa sets and king sized beds to dining tables, shop for the widest range of furniture with Lifestyle Finance from Bajaj Finserv.

For a complete list of retailers and partners, please see below.


From treadmills to cross trainers, Lifestyle Finance from Bajaj Finserv helps you buy the latest fitness equipment on easy EMIs online or at our partner stores across the country.

For a complete list of retailers and partners, please see below.


A home isn’t perfect unless the Kitchen is.

Lifestyle Finance from Bajaj Finserv helps you give your kitchen the modular look. With partner stores in cities like Delhi, Chennai, Mumbai, Kolkata, Bangalore, Pune etc., we provide everything to help you with the latest modular kitchen designs.

For a complete list of retailers and partners, please see below.

Luxury Watches:

Watch your time, change!

Owning a luxury watch is now easy through Bajaj Finserv Lifestyle Finance. Shop at partner outlets with the help of our in-store executives to assist your purchase or use your EMI Card for instant shopping. If you want to apply for an EMI Card, a pre-approved loan in your wallet from Bajaj Finserv, please apply here.

For a complete list of retailers and partners, please see below.

Contact Us

Not yet an existing customer?

You’ll be surprised how easy it is to get a Lifestyle Finance loan with Bajaj Finserv even if you’ve never used our services before. Just visit any of our 8000+ retail partner outlets across over 37 cities in the country and our in-store representative shall guide through the entire process.
Click here to find the nearest outlet in your city.

For existing customers

Follow these steps to use our toll free IVR:

  •  Dial 020 3957 5152 (call charges apply) (W.e.f. 2 May 2015)
  •  Enter your 7-digit BFL Customer ID
  •  Select from various IVR options
  •  Access IVR in 10 languages: English, Hindi, Bengali, Marathi, Punjabi, Gujarati, Tamil, Telugu, Kannada and Malayalam
  •  Access to all loan details

Email for all your queries

SMS updates

SMS <<keyword below>> to +91 92275 64444
GETEMAIL for your current email address 
UPDEMAIL <New email> to update your email address 
GETADD for your current registered email address
CUSTID to know your customer ID
LAN to know your Loan Account Number
EMI LAN to know your loan/ EMI details
EXPERIA to know your Experia user ID and password 
PIN to know your 4 digit EMI card PIN
FEEDBACK to give your valuable feedback 
SAT Y Give a positive feedback 
SAT N to give a negative feedback
(Your mobile number should be registered with us for this facility). Standard SMS Charges applicable

Visit our branch to:

  • Change mode of payment (Swapping)
  • Purchase/cancel Insurance policy
  • Foreclose loan
  • Claim refund

To know the address of your nearest branch Click Here.

Follow these simple steps to log on to our Customer Portal (Experia)

  • Visit Experia
  • Log in using your User ID and Password
  • Access all loan details
  • Manage your loans
  • View special offers