About Bajaj Finserv

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About Bajaj Finserv

Bajaj Finserv was formed in April 2007 as a result of its demerger from Bajaj Auto Limited to further the Group’s interests in financial services. This demerger enabled Bajaj Finserv to independently run the core businesses of Lending, Insurance and Wealth Advisory.

Bajaj Finserv Limited is the holding company for the financial services businesses of the Bajaj Group. Its insurance joint ventures with Allianz SE, Germany namely Bajaj Allianz Life Insurance Company Limited and Bajaj Allianz General Insurance Company Limited are engaged in life and general insurance business respectively. Its subsidiary Bajaj Finance Limited is a Non-Banking Finance Company engaged in consumer finance, SME finance and commercial lending and wealth management.

At Bajaj Finserv, we operate with a simple philosophy of never settling for good, and always aiming for great. Our wide and growing portfolio of products across lending, insurance and wealth advisory bears testimony to this belief.


Bajaj Finance Limited is the consumer finance lending arm of Bajaj Finserv Limited. It is the most diversified non-bank in the country, the largest financier of consumer durables in India and one of the most profitable firms in the category.


Bajaj Finserv Limited forayed into insurance through a joint venture with Allianz SE, Germany, and formed Bajaj Allianz Life Insurance Company Limited and Bajaj Allianz General Insurance Company Limited. Allianz SE has over 119 years of financial experience and is present in over 70 countries around the world.


Bajaj Finserv Wealth Management provides simple and effective long term financial planning concepts and tools for assisting our customers in making informed decisions for their saving and investment needs.